Articles tagged “google”

Online Travel

Travel Companies Laid Off Thousands in 2023 — See Which Ones

The short-term rental sector is growing, but property managers have been having a hard time as supply has outpaced demand.

Justin Dawes | 7 days ago

Travel Companies Laid Off Thousands in 2023 — See Which Ones

Online Travel

Vietnam Was Most Googled Tourist Destination for Indians in 2023: India Report

After a three-year hiatus due to the pandemic, this renewed enthusiasm for global exploration signifies a triumphant comeback for travel enthusiasts.

Ashvita Singh, Skift | 1 week ago

Vietnam Was Most Googled Tourist Destination for Indians in 2023: India Report

Tourism

Travel Businesses Must Focus on Simplifying Sustainable Choices

Ensuring sustainable travel is accessible and uncomplicated is a primary goal for travel businesses like Google, Intrepid Travel, and Kerten Hospitality, looking to reduce the burden of climate change on the consumer and the planet.

Selene Brophy | 2 weeks ago

Travel Businesses Must Focus on Simplifying Sustainable Choices

Online Travel

Will AI Change Google’s Business Model? We Asked 9 Top Travel Pros

Will generative AI's demands for longer answers and fewer links change Google's travel advertising business model? That change is almost inevitable, but where does that leave Google?

Dennis Schaal | 2 weeks ago

Will AI Change Google’s Business Model? We Asked 9 Top Travel Pros

Travel Technology

Ask Skift: What Are the Major Trends in Travel Tech?

The use of technology in the travel industry has continued to boom in recent years, and here's a look at some of the biggest tech trends in travel.

Rashaad Jorden | 3 weeks ago

Ask Skift: What Are the Major Trends in Travel Tech?

Travel Technology

Google Bard’s Gemini Upgrade: We Tested it for Travel

The updated version of Bard did well with some travel tasks, particularly finding flight options, but its answers still need to be taken with a grain of salt.

Justin Dawes | 3 weeks ago

Google Bard’s Gemini Upgrade: We Tested it for Travel

Online Travel

Booking vs. Google in Travel AI

No one truly knows how generative AI will shake up the travel industry. Will Google stick with advertising instead of booking? Meanwhile, Booking feels it has advantages as a booking site.

Dennis Schaal | 3 weeks ago

Booking vs. Google in Travel AI

News Blog

Global Brands Gravitate to Sphere’s Exosphere for Las Vegas Grand Prix

This weekend, F1 fans can expect a visually enthralling experience, as custom real-time content tracks across the world's largest LED screen of the Sphere, as part of the official broadcast for the Las Vegas Grand Prix. Global brands off the mark with Sphere advertising campaigns during the major sporting event include Google, American Express, Aston Marton, Puma, and Mercedes…

Selene Brophy | 1 month ago
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Online Travel

Harnessing the Power of AI in Travel Marketing

Travelers have increasingly high expectations for personalized offers, seamless booking, and frictionless planning across the travel journey. Artificial intelligence (AI) provides travel brands with solutions to address those expectations with new tools that can improve the travel shopping experience and drive targeted customer acquisition.

Google + Skift | 1 month ago

Harnessing the Power of AI in Travel Marketing

Hotels

Europe’s Independent Hotels Lag U.S. Brands on Google Hotels: New Skift Research

Smaller independent hotels in Europe, lacking the marketing budgets and tech capabilities of branded counterparts in the U.S., are more inclined to rely on online travel agencies for distribution rather than their own sites.

Pranavi Agarwal | 1 month ago

Europe’s Independent Hotels Lag U.S. Brands on Google Hotels: New Skift Research