Skift Take
After years of strict lockdowns, Australia has a run of international sporting events which will support the nation's tourism return.
The FIFA Women's World Cup kicked off in Australia last week and is expected to bring a significant tourism boost to the country. Tourism Australia estimates the 35-match tournament to have an economic benefit worth $385 million.
"This tournament comes at a crucial time, with Australia's tourism industry steadily rebuilding from the impacts of the global pandemic," said Tourism Australia managing director Phillipa Harrison.
A billion television viewers are expected to watch the competition unfold, and the n