Articles tagged “trivago”

Announcements

India’s Boom, Big Banks, and AI: How Our 2023 Megatrends Are Playing Out

From travel marketing's AI-infused reboot to blended travel's entrenchment and the rise of Indian travelers as a force, Skift's 2023 Travel Megatrends are holding up nicely. That's a teaser for Megatrends 2024-style.

Dennis Schaal | 1 week ago

India’s Boom, Big Banks, and AI: How Our 2023 Megatrends Are Playing Out

Media and PR

Trivago Ad Campaign Replaces 20 Actors With Just 1 Supported by AI

It's ironic that one of the first reported instances of AI taking jobs in the travel industry revolves around Trivago displacing a couple of dozen pitchmen and pitchwomen around the world.

Dennis Schaal | 2 weeks ago

Trivago Ad Campaign Replaces 20 Actors With Just 1 Supported by AI

Online Travel

Will AI Change Google’s Business Model? We Asked 9 Top Travel Pros

Will generative AI's demands for longer answers and fewer links change Google's travel advertising business model? That change is almost inevitable, but where does that leave Google?

Dennis Schaal | 2 weeks ago

Will AI Change Google’s Business Model? We Asked 9 Top Travel Pros

Online Travel

Get Ready for Trivago’s Advertising Reboot

Today's edition of Skift's daily podcast looks closer at Trivago's ad woes, Capital One's new lounge, and Mastercard's India travel forecast.

Rashaad Jorden | 4 months ago

Get Ready for Trivago’s Advertising Reboot

Online Travel

Trivago’s Hail Mary: Go Big Again in TV Advertising

There will be many struggling companies that will be watching this Trivago experiment to go really big in brand advertising. Is a second time the charm?

Dennis Schaal | 4 months ago

Trivago’s Hail Mary: Go Big Again in TV Advertising

Tourism

Force Workers Back to Office to Help Tourism, Say U.S. Tourism Boards

Today's edition of Skift's daily podcast looks closer at remote work and tourism, the return of Trivago Guy, and the FAA reauthorization.

Rashaad Jorden | 5 months ago

Force Workers Back to Office to Help Tourism, Say U.S. Tourism Boards

Online Travel

The Trivago Guy Is Back But His Future Is ‘Uncertain’

Trivago Guy Tim Williams' fate in Trivago commercials now lies in the hands of the numbers crunchers. No one ever said the travel business or the acting profession are for the meek.

Dennis Schaal | 5 months ago

The Trivago Guy Is Back But His Future Is ‘Uncertain’

Online Travel

Trivago Gets Harsh Reminder of Google Ads’ Power

Today's edition of Skift's daily podcast looks closer at Trivago's ad choices, Sabre's tech chief exit, and Allegiant Air's successful strategy.

Rashaad Jorden | 5 months ago

Trivago Gets Harsh Reminder of Google Ads’ Power

Online Travel

Trivago Opting Out of New Google Ad Unit Hurt Second Quarter Results

Choosing how much to advertise with Google, and where and when, can have significant financial implications. Trivago didn't jump into a new Google ad format, and got burned.

Dennis Schaal | 5 months ago

Trivago Opting Out of New Google Ad Unit Hurt Second Quarter Results

Online Travel

Booking Is Trying to Acquire a Flights Seller. Europe Would Be Wrong to Block It.

The European Commission's logic appears to be that any strengthening of Booking.com — even in its flights business — would bolster its grip on the hotel business. Deal or no deal, Booking is committed to expanding in flights.

Dennis Schaal | 6 months ago

Booking Is Trying to Acquire a Flights Seller. Europe Would Be Wrong to Block It.